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Bleulab



BLEULAB

Just as you thought that denim could no longer be innovative, here comes a label that breaks all the moulds! Bluelab manages to provide innovation in an otherwise saturated market: a comfortable, perfectly cut pair of jeans that is also reversible. The combination of fashion and innovation has placed this relative new-comer on the Globale fashion scene. The founder and inventor, Carl Jones, had envisioned a pair of jeans that could take a woman from day to night in a "blink of an eye". 

Using extensive fabric testing, construction research, wash experimentation and design concepts, the perfect jean was formed. Bluelab is made with today's woman in mind, who is constantly shifting between roles, embracing her journey with the dichotomy of styles. It is almost like the two sides of her personality, as each jean has a distinctive theme.


SHOP THE BLEULAB COLLECTION









Fall/Winter 2012/13

Spring/Summer 2012
   

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